The Mirage was born out of a passion for luxury fashion and the desire to create a platform that would offer discerning customers an unparalleled shopping experience. Founded in 2021 by Eashan Shah and Clinton Bhowmick, The Mirage has quickly risen to prominence as one of the go-to destinations for premium fashion in India.
With a shared vision of merging streetwear culture with high-end luxury, the founders have curated a collection that spans across some of the most sought-after brands in the world, including Dsquared2, Versace, and Off-White. Their goal was simple—to offer authentic pieces from top designers while cultivating a community of fashion enthusiasts.
Under their leadership, The Mirage has continued to expand, bringing exclusive drops from brands like Palm Angels, Givenchy, and Balenciaga to a growing customer base. Their focus on authenticity, quality, and a personalized shopping experience has set The Mirage apart from other luxury retailers.